?url_ver=Z39.88-2004&rft_val_fmt=info%3Aofi%2Ffmt%3Akev%3Amtx%3Adc&rft.title=The+Fifth+Influence&rft.creator=Cabanac%2C+Michel&rft.creator=Cabanac%2C+Remi+A.&rft.creator=Hammel%2C+Harold+T.&rft.subject=Behavioral+Analysis&rft.subject=Behavioral+Neuroscience&rft.subject=Animal+Behavior&rft.subject=Animal+Cognition&rft.subject=Behavioral+Biology&rft.subject=Ecology&rft.subject=Ethology&rft.subject=Evolution&rft.subject=Biophysics&rft.subject=Theoretical+Biology&rft.subject=Artificial+Intelligence&rft.subject=Complexity+Theory&rft.subject=Evolutionary+Psychology&rft.subject=Neuropsychology&rft.subject=Perceptual+Cognitive+Psychology&rft.subject=Decision+Theory&rft.subject=Philosophy+of+Mind&rft.subject=Philosophy+of+Science&rft.subject=Physiological+Psychology&rft.subject=Psychobiology&rft.description=This+article+is+a+theoretical+consideration+on+the+role+of+sensory+pleasure+and+mental+joy+as+optimizers+of+behavior.+It+ends+with+an+axiomatic+proposal.+When+they+compare+the+human+body+to+its+environment%2C+Philosophers+recognise+the+cosmos+as+the+Large+Infinite%2C+and+the+atomic+particles+as+the+Small+Infinite.+The+human+brain+reaches+such+a+degree+of+complexity+that+it+may+be+considered+as+a+third+infinite+in+the+universe%2C+a+Complex+Infinite.+It+follows+that+any+force+capable+of+moving+such+an+infinite+deserves+a+place+among+the+forces+of+the+universe.+Physicists+have+recognized+four+forces%2C+the+gravitational%2C+the+electromagnetic%2C+the+weak%2C+and+the+strong+nuclear+force.+Forces+are+defined+in+four+dimentions+(reversible+or+not+in+time)+and+it+is+postulated+that+these+forces+are+valid+and+applicable+everywhere.+Pleasure+and+displeasure%2C+the+affective+axis+of+consciousness%2C+can+move+the+infinitely+complex+into+action+and+no+human+brain+can+avoid+the+trend+to+maximize+its+pleasure.+Therefore%2C+we+suggest%2C+axiomatically%2C+that+the+affective+capability+of+consciousness+operates+in+a+way+similar+to+the+four+forces+of+the+Physics%2C+i.e.+influences+the+behavior+of+conscious+agents+in+a+way+similar+to+the+way+the+four+forces+influence+masses+and+particles.+However%2C+since+a+mental+phenomenon+is+dimensioneless+we+propose+to+call+the+affective+capability+of+consciousness+the+fifth+influence+rather+than+the+fifth+force.&rft.publisher=ISSS%2C+CD-ROM&rft.date=1999&rft.type=Conference+Paper&rft.type=NonPeerReviewed&rft.format=application%2Fpostscript&rft.identifier=http%3A%2F%2Fcogprints.org%2F183%2F2%2F5th.ps&rft.identifier=++Cabanac%2C+Michel+and+Cabanac%2C+Remi+A.+and+Hammel%2C+Harold+T.++(1999)+The+Fifth+Influence.++%5BConference+Paper%5D+++++&rft.relation=http%3A%2F%2Fcogprints.org%2F183%2F