%A J. Scott Armstrong
%J Group & Organization Studies
%T Strategies for Implementing Change: An Experiential Approach
%X An attitude survey and a role-playing case were used to identify the typical approaches people use to implement important changes in organizations. This typical strategy, suggested or used by over 90% of the subjects, was not successful in producing change in any of the fourteen role-playing trials. However, with ten minutes of instruction in the ?Delta Technique,? 86% of the subjects were successful in introducing change in another fourteen role-playing trials. The ?Delta Technique? consists of simple rules drawn from half a century of research.
%N 4
%P 457-475
%V 7
%D 1982
%L cogprints5202

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