TY - CONF ID - www200912 UR - http://www2009.eprints.org/12/ A1 - Stern, David A1 - Herbrich, Ralf A1 - Graepel, Thore Y1 - 2009/04// N2 - We present a probabilistic model for generating personalised recommendations of items to users of a web service. The Matchbox system makes use of content information in the form of user and item meta data in combination with col- laborative filtering information from previous user behavior in order to predict the value of an item for a user. Users and items are represented by feature vectors which are mapped into a low-dimensional ?trait space? in which similarity is measured in terms of inner products. The model can be trained from different types of feedback in order to learn user-item preferences. Here we present three alternatives: direct observation of an absolute rating each user gives to some items, observation of a binary preference (like/ don?t like) and observation of a set of ordinal ratings on a user- specific scale. Efficient inference is achieved by approxi- mate message passing involving a combination of Expecta- tion Propagation (EP) and Variational Message Passing. We also include a dynamics model which allows an item?s popu- larity, a user?s taste or a user?s personal rating scale to drift over time. By using Assumed-Density Filtering (ADF) for training, the model requires only a single pass through the training data. This is an on-line learning algorithm capable of incrementally taking account of new data so the system can immediately reflect the latest user preferences. We eval- uate the performance of the algorithm on the MovieLens and Netflix data sets consisting of approximately 1,000,000 and 100,000,000 ratings respectively. This demonstrates that training the model using the on-line ADF approach yields state-of-the-art performance with the option of improving performance further if computational resources are available by performing multiple EP passes over the training data. TI - Matchbox: Large Scale Online Bayesian Recommendations SP - 111 M2 - Madrid, Spain AV - public EP - 111 T2 - 18th International World Wide Web Conference ER -