creators_name: Goel, Sharad creators_name: Hofman, Jake creators_name: Langford, John creators_name: Pennock, David creators_name: Reeves, Daniel type: conference_item datestamp: 2009-04-21 08:17:46 lastmod: 2009-04-21 08:17:48 metadata_visibility: show title: CentMail: Rate Limiting via Certified Micro-Donations ispublished: pub full_text_status: none pres_type: paper abstract: We present a plausible path toward adoption of email postage stamps--an oft-cited method for fighting spam--along with a protocol and a prototype implementation. In the standard approach, neither senders nor recipients gain by joining unilaterally, and senders lose money. Our system, called CentMail, begins as a charity fund-raising tool: Users donate $0.01 to a charity of their choice for each email they send. The user benefits by helping a cause, promoting it to friends, and potentially attracting matching donations, often at no additional cost beyond what they planned to donate anyway. Charitable organizations benefit and so may appeal to their members to join. The sender’s email client inserts a uniquely generated CentMail stamp into each message. The recipient’s email client verifies with CentMail that the stamp is valid for that specific message and has not been queried by an unexpectedly large number of other recipients. More generally, the system can serve to rate-limit and validate many types of transactions, broadly construed, from weblog comments to web links to account creation. date: 2009-04 event_title: 18th International World Wide Web Conference event_location: Madrid, Spain event_dates: April 20th-24th, 2009 event_type: conference refereed: TRUE citation: Goel, Sharad and Hofman, Jake and Langford, John and Pennock, David and Reeves, Daniel (2009) CentMail: Rate Limiting via Certified Micro-Donations. In: 18th International World Wide Web Conference, April 20th-24th, 2009, Madrid, Spain.