700 Reasons: Reason #144
- Reason: 144
- You are far more likely to gain your customer’s respect and to be able to play a controlling part in business negotiations if you are able to communicate directly in his/her language.
- Reference:
- King, A., Thomas, G. (1999) The Guide to Languages and Careers (London: CILT)
- Related Keywords:
- Business, Communication, Values
700 Reasons to study languages...