The Open Journal project was specifically about creating links for journal resources distributed across the Web. If the implementation has proved problematic, and user response has been equivocal, experience with the wider Web suggests: 

There will be greater integration of journal resources. This will be between journals and other database sources. It will require a sophisticated gateway and comprehensive access to resources. The stakes are VERY high. 

Link services will become more important. HTML is evolving towards a more sophisticated Web standard, XML (the Extensible Markup Language). XML includes a framework for linking which cites as an influence the Microcosm model, developed at Southampton University and the basis for the Open Journal linking model.