I INTRODUCTION Title: Lessons from the Open Journal project: from first concepts towards real applications Plan of this talk II OPEN JOURNAL PROJECT What we said originally about the Open Journal project What we also said (more ambitiously) about the Open Journal project The Open Journal approach Open Journal demonstrators Open Journal link features Open Journal linking: what has worked; what requires more work Open Journals: the user view Could we have produced better Open Journals? Future of the Open Journal project Future of the Open Journal concept III MAKING THE MOST OF E-JOURNALS Making the most of e-journals E-journal numbers What others say about links: The journal publisher: Institute of Physics Publishing What others say about links: The journal publisher: Elsevier What others say about links: The database publisher: ISI What others say about links: The Academic (an economist) Why are links important? Links: direct access to information Traditional journal values and e-journals Journals: blending traditional and new The solution is......... Non-exclusivity Academic authors and retained rights: some progress IV CONCLUSION Conclusion: four steps towards optimum e-journals Open Journal publishers Open Journal research credits POSTSCRIPT (added 15 December 1998)