Martin Hall on Finch on "Neither Green nor Gold"

Responses to Martin Hall
on Finch
on
“Neither Green nor Gold”

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MARTIN HALL: “The “Green” versus “Gold” debate... is misleading. The imperative is to get to a point where all the costs of publishing, whether negligible or requiring developed mechanisms for meeting Article Processing Charges (APCs), are fully met up front so that copies-of-record can be made freely available under arrangements such as the Creative Commons CC-BY-NC licence. This was our key argument in the Finch Group report, and the case has been remade in a recent – excellent – posting by Stuart Shieber, Harvard’s Director of the Office of Scholarly Communication.”

STUART SHIEBER: “Do you have a pointer to something saying that I support the Finch approach? If so, I’m happy to answer it directly — in the negative when it comes to both their lack of support for green and poorly designed approach to gold support.” (Feb 3 2013, personal communication.

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Stevan – here are two quotations from Stuart Shieber’s paper which make the point about the significance of moving to full Open Access to copy-of-record. The Finch Report, however imperfect, was about the transition to this.

“Open-access journals don’t charge for access, but that doesn’t mean they eschew revenue entirely. Open-access journals are just selling a different good, and therefore participating in a different market. Instead of selling access to readers (or the readers’ proxy, the libraries), they sell publisher services to the authors (or to the authors’ proxy, their research funders). In fact there are now over 8,500 open-access journals listed in the Directory of Open Access Journals. Some of them have been mentioned already on this panel: Linguistic Discovery, Semantics and Pragmatics. The majority of existing open-access journals, like those journals, don’t charge authorside article-processing charges (APCs). But in the end APCs seems to me the most reasonable, reliable, scalable, and efficient revenue mechanism for open-access journals. This move from reader-side subscription fees to author-side APCs has dramatic ramifications for the structure of the market that the publisher participates in”.

And later:

“So journals compete for authors in a way they don’t for readers, and this competition leads to much greater efficiency. Open-access publishers are highly motivated to provide better services at lower price to compete for authors’ article submissions. We actually see evidence of this competition on both price and quality happening in the market.”

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PRIORITIES

Martin, I agree with every word you quote from Stuart above, but that’s not what the Finch Report, or the criticism of the Finch Report is about.

Yes, this concerns the transition to Open Access (OA). But the disagreement is about the means, not the end.

The Finch report recommended downgrading cost-free Green OA self-archiving in repositories to just preservation archiving and instead double-paying pre-emptively for Gold OA (publisher’s PDF of record, CC-BY) while worldwide journal subscriptions still need to be paid, and only allowing UK authors to publish in journals that don’t offer Gold if their Green embargo does not exceed 6-12 months.

This not only wastes a great deal of scarce UK research money but it gives publishers the incentive to offer hybrid Gold (continue charging subscriptions but offer Gold for individual articles for an extra Gold OA fee), it restricts free choice of journals, antagonizing authors, and it encourages journals to adopt and extend Green OA embargoes beyond the 6-12 limit, thus making Green OA harder to mandate for other countries, none of which have any intention of following the Finch model of paying pre-emptively for Gold instead of mandating extra-cost-free Green while subscriptions are still paying for publishing: See: Sparc Europe's "Analysis of funder Open Access policies around the world".

What Finch/RCUK needs to do instead is to (1) upgrade its Green OA mandate, (2) require immediate deposit whether or not OA to the deposit is embargoed, (3) adopt an effective system for monitoring and ensuring compliance, (4) allow free choice of journals, and (5) make Gold OA completely optional.

Stuart Shieber is the architect of Harvard’s Green OA policy. That policy does not constrain researchers' journal choice and it does not offer to fund hybrid Gold. There’s no problem with offering to spend any spare cash you may have on Gold — after you have effectively mandated Green. But not instead.

(By the way, neither the publisher’s PDF nor CC-BY is worth paying extra for today, pre-emptively, while journal subscriptions still need to be paid: Once universally mandated Green OA makes journals cancellable, publishers will cut costs, phase out the obsolete print and online editions, offload all access provision and archiving onto the worldwide network of Green OA institutional repositories, and convert to Fair Gold, at a fair, affordable, sustainable price, paid for out of the institutional subscription-cancelation savings — instead of the UK double-paying pre-emptively and needlessly for the bloated price of both subscriptions and Fool’s Gold out of overstretched UK research funds today, pre-Green, as Finch/RCUK are proposing to do.)

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"If OA were adopted worldwide, the net benefits of Gold OA would exceed those of Green OA. However, we are not in an OA world... At the institutional level, during a transitional period when subscriptions are maintained, the cost of unilaterally adopting Green OA is much lower than the cost of Gold OA – with Green OA self-archiving costing average institutions sampled around one-fifth the amount that Gold OA might cost, and as little as one-tenth as much for the most research intensive university. Hence, we conclude that the most affordable and cost-effective means of moving towards OA is through Green OA, which can be adopted unilaterally at the funder, institutional, sectoral and national levels at relatively little cost." [emphasis added]

Houghton, John W. & Swan, Alma (2013) Planting the green seeds for a golden harvest: Comments and clarifications on “Going for Gold” D-Lib Magazine 19(1/2)